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Xavi Creus

Coach

Borrow my brain for an hour, a morning or a day.

This site is not a services page, and I do not run a consultancy. But people keep asking for time with me on technology, AI and business decisions, so here is a simple way to book it, pay for it and get something concrete out of it.

I am the CEO & CTO of +10 SaaS and AI companies, with €10M+ in annual recurring revenue, 100+ people and customers in 20+ countries. I still write code, I still read the papers and I still sign the payroll. That is the perspective you get: someone who has to make these decisions with real money and live with the result.

Sessions are in English, Spanish or Catalan, online or in person in Barcelona. You choose the topic; I prepare, we work, and you leave with decisions, not slides.

Coach

What we can work on

01

AI in your business

Which processes an agent can run today, which need a person in the loop, what it costs and how to start in 30 days without breaking anything.

02

Building a product without a CTO

Scope, stack, team, budget and the questions to ask an agency or developer before you sign. Or how to become technical enough to run them.

03

SaaS strategy and metrics

Pricing, churn, net revenue retention, CAC payback, what your board should see every month and what to do when a number goes the wrong way.

04

Fundraising and investment

Whether to raise, how much, from whom, and how to tell the story. Or, on the other side, how to judge a deal you are being offered.

05

International expansion

Taking a subscription product to 20+ countries: languages, payments, tax, support and the operational plumbing behind it.

06

Second opinion on a technical decision

Vendor selection, build versus buy, architecture, security, a proposal you cannot evaluate. I read it and tell you what I would do.

Coach

Three formats, one price list

Choose the date and time when you book, pay by card through Stripe and receive an invoice. The calendar invitation reaches your inbox the moment the payment goes through.

1 hour

Meeting

One question, one hour, one answer.

€1,000

  • Video call or coffee in Barcelona
  • Agenda agreed in advance
  • Written summary with next steps
  • Follow-up questions by email for a week
Book 1 hour

4 hours

Most booked

Short workshop

Half a day on one problem, with your team.

€3,000

  • Up to 6 participants
  • Preparation call and pre-read
  • Diagnosis, options and a decision
  • One-page plan delivered within 48 hours
Book 4 hours

8 hours

Long workshop

A full day, from diagnosis to roadmap.

€5,000

  • Up to 10 participants
  • Interviews with key people beforehand
  • AI, product or growth roadmap for 12 months
  • Two follow-up calls in the following month
Book 8 hours

All prices exclude VAT, which is added at checkout according to your country and tax ID.

Coach

What people say after a session.

Founders, executives and owners I have sat down with. Every one of them is a real person you can look up.

  • When I look at a technology company, I want Xavi's opinion first. He tells me what to ask, what to ignore and where the real risk is. Clear, direct and no jargon.
    Armand BaucellsAM Inversiones
  • Xavi has run the kind of company I am building, so the conversation starts where others end. We went straight to where AI actually pays in operations. I left with a short list of decisions, not a slide deck.
    Jan AmatCEO & Co-Founder, Recomotor
  • Everyone talks about AI; Xavi builds with it every day. He helped us separate what is ready for our clients today from what is still noise. Few people combine that technical depth with a CEO's judgement.
    Joan TorrasFounder, House Group
  • I have interviewed many founders, and few explain technology as clearly as Xavi. He turns a complex subject into a decision you can take on Monday. Honest, fast and very well prepared.
    Victor CostaCo-Founder & CEO, CostaOr Group
  • As the founder of a young SaaS company, I needed an operator's view on product, pricing and fundraising. Xavi was generous, demanding and very concrete. Every hour with him saves me weeks.
    Gloria TorneCo-Founder & CEO, ECTOS
  • I am not a technical person, and I did not need to be. Xavi listened first, then explained in plain language what AI could do for my business and what to do first. I would recommend a session to any business owner.
    Javier AguilarPresident, Porsche Club España

Coach

How it works

  1. 01

    Pick a time and pay

    Choose a format, pick a date and time from my calendar and pay securely by card through Stripe, all on one page. Companies can add their VAT number for the invoice.

  2. 02

    We set the agenda

    The calendar invitation arrives instantly. Within 24 hours I write to you about the agenda: you send me the context and I ask a few questions.

  3. 03

    We work

    Online or in Barcelona. I come prepared, we go deep, and I am direct. You get decisions, not a deck.

  4. 04

    You get it in writing

    A summary with the decisions, the next steps and the things to watch. Follow-up by email included.

Coach

Questions about the sessions

Who is this for?
CEOs, founders, investors and business owners who need to make a decision about technology, AI or a software business and want an operator's answer in plain language. It is not for engineers who need code review; I know people for that.
Can we meet in person?
Yes, in Barcelona, at no extra cost. Anywhere else, travel is added at cost and the day is agreed in advance.
What if I book the wrong format?
Write to me before the session and we adjust. If an hour turns out to need a morning, you pay the difference. If a workshop is not the right fit, I refund it.
Can I move the session once it is booked?
Yes, free of charge up to 24 hours before it starts. The confirmation email carries a link where you pick another free time from my calendar, and the invitation updates itself.
Do you sign an NDA?
Yes, yours or mine. Everything you tell me stays between us, whether or not we sign one.
Is this a way to hire you or your companies?
No. Sessions are advice and work in the room. If something we discuss needs building, I will tell you honestly who could do it, and it will not be a sales pitch.
Can I pay by bank transfer?
Yes. Write to me through the contact form and I will send you an invoice with bank details.

Prefer to ask something first? Use the contact form and I will tell you honestly whether a session makes sense.

Contact me