Coach
Borrow my brain for an hour, a morning or a day.
This site is not a services page, and I do not run a consultancy. But people keep asking for time with me on technology, AI and business decisions, so here is a simple way to book it, pay for it and get something concrete out of it.
I am the CEO & CTO of +10 SaaS and AI companies, with €10M+ in annual recurring revenue, 100+ people and customers in 20+ countries. I still write code, I still read the papers and I still sign the payroll. That is the perspective you get: someone who has to make these decisions with real money and live with the result.
Sessions are in English, Spanish or Catalan, online or in person in Barcelona. You choose the topic; I prepare, we work, and you leave with decisions, not slides.
Coach
What we can work on
AI in your business
Which processes an agent can run today, which need a person in the loop, what it costs and how to start in 30 days without breaking anything.
Building a product without a CTO
Scope, stack, team, budget and the questions to ask an agency or developer before you sign. Or how to become technical enough to run them.
SaaS strategy and metrics
Pricing, churn, net revenue retention, CAC payback, what your board should see every month and what to do when a number goes the wrong way.
Fundraising and investment
Whether to raise, how much, from whom, and how to tell the story. Or, on the other side, how to judge a deal you are being offered.
International expansion
Taking a subscription product to 20+ countries: languages, payments, tax, support and the operational plumbing behind it.
Second opinion on a technical decision
Vendor selection, build versus buy, architecture, security, a proposal you cannot evaluate. I read it and tell you what I would do.
Coach
Three formats, one price list
Pay by card through Stripe and receive an invoice. After payment I write to you within 24 hours to fix the date and the agenda.
1 hour
Meeting
One question, one hour, one answer.
€1,000
- Video call or coffee in Barcelona
- Agenda agreed in advance
- Written summary with next steps
- Follow-up questions by email for a week
4 hours
Most bookedShort workshop
Half a day on one problem, with your team.
€3,000
- Up to 6 participants
- Preparation call and pre-read
- Diagnosis, options and a decision
- One-page plan delivered within 48 hours
8 hours
Long workshop
A full day, from diagnosis to roadmap.
€5,000
- Up to 10 participants
- Interviews with key people beforehand
- AI, product or growth roadmap for 12 months
- Two follow-up calls in the following month
All prices exclude VAT, which is added at checkout according to your country and tax ID.
Coach
How it works
- 01
Book and pay
Choose a format and pay securely by card through Stripe. Companies can add their VAT number for the invoice.
- 02
We set the agenda
Within 24 hours I write to you. You send me the context, I ask a few questions and we fix the date.
- 03
We work
Online or in Barcelona. I come prepared, we go deep, and I am direct. You get decisions, not a deck.
- 04
You get it in writing
A summary with the decisions, the next steps and the things to watch. Follow-up by email included.
Coach
Questions about the sessions
- Who is this for?
- CEOs, founders, investors and business owners who need to make a decision about technology, AI or a software business and want an operator's answer in plain language. It is not for engineers who need code review; I know people for that.
- Can we meet in person?
- Yes, in Barcelona, at no extra cost. Anywhere else, travel is added at cost and the day is agreed in advance.
- What if I book the wrong format?
- Write to me before the session and we adjust. If an hour turns out to need a morning, you pay the difference. If a workshop is not the right fit, I refund it.
- Do you sign an NDA?
- Yes, yours or mine. Everything you tell me stays between us, whether or not we sign one.
- Is this a way to hire you or your companies?
- No. Sessions are advice and work in the room. If something we discuss needs building, I will tell you honestly who could do it, and it will not be a sales pitch.
- Can I pay by bank transfer?
- Yes. Write to me through the contact form and I will send you an invoice with bank details.
Prefer to ask something first? Use the contact form and I will tell you honestly whether a session makes sense.
Contact me